Module 1: Find a Profitable Niche Market

Can’t figure out what to sell? We’ll teach you how to pick a profitable niche and evaluate the competition. By the end of module 1, you’ll be able to…

• Find a set of products that you want to sell
• Determine the size of your market
• Evaluate your niche for profitability
• Assess your competition and determine whether you even have a chance
• Learn about different types of online stores. Do you want to carry inventory? Do you want to dropship?
• And MUCH more…

Module 2: Discover Where To Source Your Products

Your profit margins are directly related to how cheaply you can source your goods. Therefore avoiding the fraudsters and finding legitimate places to source your products is crucial to the success of your online store. By the end of module 2, you’ll know

• How the entire retail chain really works
• How to buy wholesale from legitimate sources
• How to spot and avoid being taken to the cleaners by middlemen and “pretend” wholesalers.
• How to kick back and sell products while someone else does the order fulfillment for you
• How to buy wholesale from domestic vendors
• How to import your products from overseas
• How to have your own products built direct from Chinese factories at rock bottom prices
• How to deal with vendors when you are just starting out
• And MUCH more.

Module 3: Set Up Your Online Store

So what if you aren’t tech savvy? These days, there are many powerful and easy to use FREE eCommerce solutions available. Even if you are completely tech averse, if you’ve ever followed a long recipe, or built furniture from IKEA, you’ll be able to set up and run an online store. By the end of module 3, you’ll know…

• How to setup a fully functional shopping cart for FREE
• How to select the right shopping cart for your business
• How to find a good webhost
• How to make your online transactions secure on your website with SSL
• How to process credit cards online
• How to design a professional looking website without requiring an expert programmer.
• And MUCH more…

Module 4: How To Sell On Amazon

Amazon is the largest ecommerce marketplace in the United States and it’s important to leverage as many different selling channels as possible to maximize your profits. I will show you how to make immediate sales on Amazon while you create your own custom branded website at the same time. By the end of module 4, you’ll know…

• How to optimize your product listings on Amazon to maximize your exposure
• How to create a high converting Amazon listing
• How to attract reviews for your products
• How to use Amazon to validate your niche before you invest a lot of money on product.
• And MUCH more…

Module 5: How To Create Sales Funnels

The average conversion rate for an ecommerce store is 2% which means that you are losing out on 98% of your business if you don’t have a way to bring customers back to your shop. By the end of module 5, you’ll know…

• How to create effective sales funnels to make your customer buy
• How to consistently bring customers back to your product listings
• How to get existing customers to buy more
• How to make the most of your traffic
• And MUCH more…

Module 6: Make Your Business Legal

No one likes red tape. And I’ll be honest. Setting up a small business does involve quite a bit of paperwork. This module will remove the mystery and the misery of getting through the paperwork required to run your business legally. This module will also save you money on your taxes by teaching you how to deduct business expenses on your tax return. By the end you’ll know…

• How to decide on the right corporate structure for your business
• Whether you need business insurance
• How to trademark your small business
• How to protect your intellectual property through patents, trade secrets and copyrights
• How to obtain a FEIN
• How to get a DBA
• How to obtain a sellers permit
• How to obtain a business license
• How to save on taxes with your business
• How to deduct your vehicle, your office and much more
• How to hire your first employee
• How to keep track of expense and do the accounting for your business

Module 7: Market Your Online Store For Free

Starting an online store is pointless if you can’t drive customers to your website and actually sell product. This module will focus on how to effectively market your online store for free or at a minimal cost. By the end, you’ll know…

• How to generate multiple streams of high quality traffic to your online store
• How to generate traffic using free marketing techniques
• How to market your store via word of mouth
• How to market your store to existing customers
• How to upsell and cross sell your products to maximize profits
• And MUCH more…

Module 8: Email Marketing

Email is responsible for generating over 30% of my revenues and it’s a great way consistently bring customers back to your store. By the end, you’ll know…

• How to implement email autoresponders that will generate sales on autopilot
• How to write effective copy to close the sale
• How to build your email list
• How to use email to create a high converting sales funnel
• And MUCH more…

Module 9: Google Search And Google Shopping Ads

Google ads are a great way to drive targeted traffic to your website. Because a search visitor is actively searching for products to buy, the conversion rate is incredibly high. By the end, you’ll know…

• How to launch profitable Google Shopping ads
• How to optimize your Google Search campaigns
• How to leverage retargeting to bring customers back to your site
• Undocumented strategies to boost your ad visibility and SEO
• And MUCH more…

Module 10: Facebook Advertising

By leveraging Facebook advertising, you can reach over a billion people. But it’s very easy to lose money if you don’t know what you are doing.. By the end of this module, you’ll know…

• How to launch a profitable Facebook advertising campaign
• How to leverage Facebook dynamic ads retargeting
• How to quickly optimize your campaigns to stop wasting money on non-converting ads
• How to develop sales funnels around your Facebook ads
• And MUCH more…

Module 11: Facebook Messenger Marketing

By leveraging Facebook Messenger marketing you can achieve open and click through rates that are 5-10X better than email! Right now, Facebook Messenger is one the most effective ways to advertise your business to your prospective customers. By the end of this module, you’ll know…

• The rules of Facebook Messenger marketing
• How to launch automated Messenger campaigns that make you money on autopilot
• How to quickly build your Facebook Messenger subscriber list for free
• How to create Facebook Messenger broadcasts that convert
• And MUCH more…

Module 12: Optimize Your Store For The Search Engines

One of the best and least expensive ways to obtain customers is through the search engines. But if you can’t crack the front page of search for your keywords, then it’s pointless. This module will teach you how to achieve the top position in search for your product lines. By the end you’ll know…

• How to optimize your website for the search engines
• How search engines work and how they rank websites
• How and where to obtain quality backlinks
• How to take advantage of free SEO resources
• How to boost your search rankings with a tried and true strategy
• How to take advantage of blog networks and guest posting
• And MUCH more…

Module 13: Price Your Products For Maximum Profit

Pricing is one the most critical areas of running your online store. Done incorrectly, you could be throwing away tens or even hundreds of thousands of dollars in potential profit. Setting the right prices is all about human psychology. It’s about managing the perception of your business and your products in order to extract top dollar for your goods. By the end of this module, you’ll know…

• How to command premium prices for your products
• How to come up with your unique selling proposition
• How to demand top dollar for your goods
• How to find the optimal price to charge for your products
• How to test different pricing strategies
• How to know when your prices are too low
• Psychological mind games you can play with pricing that will increase your margins
• How to deal with competitors that undercut you in price
• And MUCH more…

Module 14: Advanced Website Optimization

Opening an online store isn’t just about throwing up a website with a listing of goods. There’s both an art and a science to getting your customers to buy and to provide them with an environment that facilitates buying. This module covers how to take your website from good to great using special profit maximizing techniques. By the end, you’ll know…

• The fundamentals of effective website design
• How to use calls to action to influence customers to buy
• How to create the right mood for your website so customers get their wallets out
• How to effectively use photos and the right fonts to draw attention to high margin products
• How to use Google Analytics in conjunction with Google Adwords to optimize the conversion rate for your store
• How to improve the search engine for your store so customers can quickly find what they are looking for
• How to use coupon codes the right way without driving customers away
• How to recover lost sales and boost your profits
• How to improve the customer experience by speeding up your website
• How to optimize the images on your website for maximum impact
• How to establish an effective picture flow for your store so you don’t waste time fumbling around with your product photos
• How to avoid common mistakes that online shop owners make
• The necessary pages to include on your store to reduce customer anxiety and close the sale
• How to automate backups in case of disaster
• How to deal with hackers who might break into your store
• And MUCH more…

Module 15: Customer Service And Managing Your Online Reputation

With social media and services like Twitter and Facebook, all it takes is one tweet, blog post or facebook entry and your store reputation could be permanently damaged. Managing the customer service for your store is more crucial than ever. Module 10 will teach you how to use word of mouth to your advantage. By the end, you’ll know…

• How to interpret what a customer wants within the first 30 seconds
• How to avoid inadvertently pissing off customers
• How to handle potential customer service disasters
• How to reduce the likelihood of returns
• How to reduce unnecessary support phone calls
• How to handle customer support with little or no staff
• How to deal with credit card chargebacks
• And MUCH more…

PLUS: Bonus Lessons

• Learn how to mitigate risk when starting your online store
• Learn how to run a business while working a full time job
• Learn how to test the market before you launch your store
• Learn how to pick the right type of product to sell
• Have a checklist for everything you should include on your website

Total File Size: 12.32GB